Eric van Hall
Five compact July/August project slots

Eric van Hall

Practical AI, copy and content workflows for marketing, communications and founder-led teams that need better output, not more noise.

AI is easy to try. Useful workflow is harder.

I help teams turn scattered AI experiments, stuck content work and recurring communication tasks into clear workflows, sharper copy and small useful tools.

  • Content still takes too long.
  • Brand voice and quality are harder to control.
  • Source material is scattered across docs, calls and inboxes.
  • The team needs a working process, not another inspiration session.

Start with an AI Workflow QuickScan.

In one week, we look at one real workflow, content problem or recurring communications task and decide what is worth doing next.

  • A 30-minute intake.
  • One 60-minute working session.
  • Review of one real example, workflow or content challenge.
  • A one-page action memo with the opportunity, source material, review criteria, quick wins and recommended next step.

If I do not see a concrete opportunity to improve the workflow, I will say so and you do not pay for the QuickScan.

Compact projects I can deliver.

AI Communications Workflow Sprint

Turn one recurring communications job into a practical AI-assisted workflow with inputs, templates, review criteria and a 30-day pilot plan.

From EUR 3,500

Copy / Content Recovery Sprint

Get product texts, website copy, investor narratives, articles or campaign material unstuck quickly.

EUR 1,500-3,500

Workshop or Prototype

A practical team session, or a small internal tool that proves whether an AI workflow is useful before a bigger build.

From EUR 1,500

Trusted for AI, communication and practical translation.

Eric made AI tangible for senior leaders and created a valuable, lively discussion.
Nanne H.C. Bos Chief Communications & Brand Officer, Corporate Affairs and Transformation
His sessions were interactive, engaging and full of practical examples.
Rianne Lamboo Programmer, Bibliotheek Bollenstreek
Eric helped a communications team think more deeply about AI and how it reshapes work.
Tim Proll-Gerwe Global Head of External Communications, Siemens Energy
He turns abstract challenges into workable, targeted solutions.
Jennifer Hepler Director of Marketing and Communications

Writing judgment, AI fluency and practical prototyping.

I founded CopyRobin, where we built AI-assisted content workflows before most teams had language for them. I now work independently under my own name at vanhall.net and co-founded Scriptorium Initiative, where we explore how AI changes the future of communications.

Copy and content systems

Senior writing, editorial structure and content operations.

Human-in-the-loop AI

Workflows that preserve quality, judgment, claims and tone.

Small useful tools

Fast prototypes for briefing, research, review and production.

Have a workflow, content problem or AI question that needs a practical next step?

Send a short note. If it is not a fit, I will say so quickly.